Thelickology

What you can teach it

Your websiteFound, fixed and written, every monthAnswering the phoneUnderstands, qualifies, booksCalling people backThe follow-ups you never madeFinding leadsA list worth calling, details filled inGetting you written aboutPitched to press that covers your field

How it works

One agent, not fiveEverything it learns stays in one headName it yourselfYour agent, your name, your face for itYou approve the risky onesNothing that could break something ships alone

Not ready yet

In the workshop 8Skills being built now, and what they will cost

By industry

Real estateListings, showings and the follow-up afterWellness & clinicsBookings, clients, and content that fills themAgenciesCarry more clients without more headcountProfessional servicesIntake, documents and chasing what is owed

By size

Just youOne person wearing all the hatsA small teamEveryone talks to it in Slack or TeamsSeveral locationsOne memory, a page and a number per place

By function

MarketingThe website, the posts, being foundSales and follow-upQuotes chased, leads called, nothing droppedBack officeAdmin, scheduling, invoices, the numbersLooking after customersAnswers at eleven at night, on any channel
PricingGive it its first job
Real estate

Everything that happens after the listing goes up.

The photos are the easy part. It is the eleven o'clock question about the school district, the buyer who called while you were at dinner, and the six people you meant to follow up with in March.

One week, as it actually goes

The same agent, all week, remembering Tuesday on Saturday. Scroll it sideways.

18:48 · TuesdayA buyer calls about Oak Street.You are at dinner. It answers, works out they are buying rather than renting, finds they are already pre-approved, and offers Saturday at eleven.
18:51 · three minutes laterBooked before they hang up.On your real calendar, confirmed while they are still on the phone. Nothing for you to type in afterwards.
23:20 · same nightSomeone asks about the school district.Riverside — Hollis Elementary, Riverside High. Boundary map sent, email captured, no contact form involved.
Sunday · the weekly passIt works on the site while you sleep.Two listing pages were slow on a phone, so it fixed them. The area page for the neighbourhood you actually sell in got written.
08:40 · SaturdayReady before you are.A short brief before the eleven o'clock — the numbers worth knowing and what moved since last week.
Six months laterThe one nobody ever does.The buyer who said "not right now" in March gets a note in September, because it wrote down that they said March.
“I didn’t need a full-time anyone. I needed the follow-up to happen.”
What we heard, over and over, from people running their own book

It arrives already knowing the job

This is what the pack is. You are not explaining what a showing is, or why a pre-approval matters, or that the garage measurement is the thing people ask about.

It knows the vocabularyListing, showing, pre-approval, contingency, closing. You never define any of it, and neither does the caller.
It knows what to askBuying or renting. Financed or cash. Which property. When they can come. In that order — because that is the order that qualifies someone.
It knows what your pages needA page per listing and a page per area you work, with the school districts, the map and the local wording that gets them found.
It knows the follow-up rhythmAfter the showing. After the offer. And the one nobody does — six months after they said "not right now".

You do not have to start here

The pack is a shortcut, not a gate. Every skill in it is sold on its own and works for any business — a plumber, a clinic, an accountant. Real estate just means your agent arrives already set up for how you work, instead of you teaching it.

Start with one skillMost people do. Pick the thing that has been on your list longest, and teach it the rest when it earns it. From $49 a month.
The price is the same either wayThere is no industry surcharge and no bigger plan to be moved onto.
And you name it yourselfOurs does not come called anything. Yours will be answering your phone, so you should be the one who decides what it is called.
Give it its first job See what each skill costs

Everything on this page is priced on one page, with no call to find out.